Our Mission

Our mission is to be an indispensable partner in our community and an effective advocate for our consumers, working towards public/private partnerships that will provide a sustainable healthcare system, with coverage for all, that meets the needs of consumers, employers and public purchasers.

Our Vision

Our vision is to promote high-quality, affordable, evidence based health care in Colorado through advocacy, education, prevention, and health policy research, and to advance a vibrant, private-public system with consumer choice, product flexibility and innovation.

We support initiatives empowering consumers with information they need to make health care decisions, promoting health care quality in partnership with health care providers and expanding affordable health care coverage to all Coloradans.

America's Health Insurance Plans News

AAFP Joins Call to Protect Patients From Surprise Bills

Tuesday February 19, 2019

There are two kinds of people: those who hate surprises, and those who hate surprise medical bills. Rec ...more

Do You Have News to Share? Get It Published.

Monday February 04, 2019

With EIN Presswire press release distribution services you will reach decision makers and journalists plus get valuable ...more

Retirement: Fight a denied Medicare Advantage claim

Friday February 15, 2019

If a Medicare Advantage plan denies you coverage for medically necessary care, don't take i ...more

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